Posts Tagged ‘analytics’

Online Marketing News this Week – 26th Apr 2012

Friday, April 27th, 2012

Google rolls out ‘Over Optimization’ update The official Google Search blog  calls it: ‘Another step to reward high-quality sites’ understandably putting a positive spin on another algorithmic update aimed at combating  webspam.  This is the change which was flagged in Google’s announcements on  ‘over optimization’ a few weeks ago.  Matt Cutts told Search Engine Land: [...]


SEO Analytics, Monitoring and Improving – 12 Post SEO Guide #5

Tuesday, March 27th, 2012

Monitoring is vital to a viable Internet marketing strategy and any SEO campaign.  Now that you Know Your Goals, have done some Keyword Research and created an SEO Friendly Website, it is time to put some monitoring in place.  Monitoring your traffic, your site’s performance, your search positions and those of your competition allows you [...]