Should you write content for search engines or visitors? You need traffic from Google but it’s got to be useful or your site won’t convert, won’t sell. Here’s a quick look at this false dilema and how to make search engine friendly content that users love.
This is a pretty straightforward SEO Tip. If you are thinking about one of those free Flash websites maybe you should think again. Flash websites cause a number of serious problems for your SEO and you should think these through before you use Flash.
There are many reasons that you should run a blog if you are promoting your business online. This post looks at 6 SEO benefits to blogging and why you should start a blog as part of your online marketing.
In this post, I’m going to focus on a duplicate content problem that we see a lot. Why are SEO best practices missed so often? and what are the implications of small problems as you build and improve your site?
Who is Christmas shopping online? Almost everybody one way or another. Even if they are only looking around and comparing prices. I had reason to be looking at online shopping directories and blogs the other day. Predictably enough, Christmas offers and ideas were all over the place. It gave me a perfect opportunity to do a [...]
Once you know the goals you have for your site, it is time to think about keyword research. Keyword research is the process of finding and analysing the terms that people use to search for your products or services or content. Keyword research is about finding the high traffic search terms that will bring visitors [...]
It’s time to get practical here on the blog. Thinking about your customers is central to a good online marketing strategy. With this post I want to show how thinking about your customers can improve your website marketing, increase traffic and lead to sales. I want to do it with a practical example. Let’s look [...]
Right. When you come to the SEO Tips section of your local online marketing blog you probably aren’t expecting “Build a Better Website”. No Doubt, you want the little tips and tricks that make the SEO magic happen. You’ve got a site, it’s down on the third page for a couple of your important keywords [...]
