Online Marketing News This Week – 2nd Sept 2010

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Yahoo results now powered by Bing

As per Yahoo and Bing’s new partnership, Yahoo search results in the US and Canada are now powered by the Bing search engine. Yahoo announced the final switch over on August 24th .  Microsoft aren’t serving the ads on Yahoo yet but that is due in the coming months.

Will 2011 be the year of the Social Media bubble?

Don’t usually feature opinion stuff in the digest but here’s an interesting piece about the rush to Social Media in 2010 and the likely weed out that will come in 2011.  If you’ve been around for a while, this won’t be the first bubble you’ve seen burst.  Anyway, I’d take this article as a useful reminder to base your marketing on results (that’s sales, not fans or subscribers or Twitter followers but sales).

Google contiues to power AOL search
Google and AOL have renewed and expanded their global partnership.  Google will continue to provide search and search advertising on AOL’s properties for another 5 years.  The deal also sees an externsion into mobile search and YouTube.

Related posts:

  1. Online Marketing News this Week – 17th Dec 2010
  2. Online Marketing News this Week – 9th Sept 2011
  3. Online Marketing News this Week – 31st Dec 2010
  4. Online Marketing News this Week – 16th Sept 2011
  5. Online Marketing News This Week – 9 July 2010
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